Liverpool FC players Joe Gomez, Caoimhín Kelleher and Adrián have shared their mental health stories to encourage others to do the same as part of a Nivea Men’s advertising campaign.
...
Cadbury is acting as a Christmas chocolate courier service for sweet-toothed chocaholics with the return of its Secret Santa Postal Service, an opportunity for loved ones to send chocolate anonymously.
...
Drew Crisp, Liverpool FC’s senior vice-president of digital media and marketing, believes that virtual reality (VR) and augmented reality (AR) will become commonplace in the beautiful game, but only as 5G starts to properly mature.
...
Brands must provide excellent experiences around sport that truly add to the consumer experience or they’ll risk alienating their audience altogether.
...
Liverpool FC has signed up for YouTube’s premium membership, to furnishing fans with additional opportunities to view premium videos, access exclusive emoji’s and share branded badges.
...
Standard Chartered has used smart technology like voice modulation, artificial imagery (AI) and computer-generated imagery (CGI) to celebrate what would have been legendary Liverpool football club manager Bob Paisley’s 100th birthday in 2019...
Western Union has recruited Liverpool FC’s Sadio Mane to front a new international transfers campaign by bringing ‘authenticity’ to the mechanics of cross-border transactions.
...
Standard Chartered is banking on Liverpool Football Club for a further four seasons after agreeing to an extension of its existing sponsorship arrangement through to 2022/23 for an undisclosed sum.
...
The manager of Liverpool FC has commented after an online ad from Nike, which claimed that current Liverpool FC player Philippe Coutinho had transferred to FC Barcelona, has been pulled from the sporting giant's website.
...
Standard Chartered, the main club sponsor for Liverpool FC, has today launched a unique audio recording of a match day at Anfield to promote World Sight Day, which falls on 12 October.
...
To commemorate Liverpool Football Club's 125th anniversary, Standard Chartered, the principle club sponsor has introduced a digital campaign highlighting a series of significant numbers in the club’s history.
...
Financial services company Western Union earlier this week signed up to be one of the early adopters of the Premier League’s newly rolled-out sleeve sponsorship, throwing in with Anfield-based Liverpool FC on the knowledge that both brands...