VMLY&R Commerce and Pizza Hut won at The Drum Awards for Digital Industries 2022 in the retail and e-commerce category for 'Pizza Pursuit'. Here, we find out what went into this successful board game crossover.
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Pizza Hut taps The Office star to tout its Melts, which are somewhere between a quesadilla and a calzone. Two things are for certain: they’re not pizzas – and they’re not to be shared with others.
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As tributes pour in for former Soviet leader Mikhail Gorbachev following his death, social media users have been rediscovering the Pizza Hut ad he once starred in.
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When the restaurant industry was setting the table for 2020, an all-out feast was on the menu, an expanding economy and increasingly positive consumer sentiment whetting its appetite.
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Pull up your Sour Patch Kids socks and cuddle up under your Pizza Hut gravity blankets as we tell you about why marketers are looking to line extensions during this highly unusual holiday season.
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With the global pandemic redefining both how consumers live and work, marketers will need to fine-tune their messaging, timing and delivery. In fact, times of uncertainty are when brands need to communicate with their audience who are in dire need...
Big-name brands such as Coca-Cola and John Lewis have been making significant cuts to their UK marketing budgets as part of their coronavirus cost-cutting plans, but for Pizza Hut’s marketing director now is not the time to pull back on...
Pizza Hut and Ikea in Hong Kong have collaborated on a special pizza that features Ikea meatballs, as well as a flatpack table designed to fit a pizza on top.
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“Our brand strategy in one line? We want to be the easiest, the fastest and the tastiest pizza brand,” explains Stephan Croix, chief sales and brand officer, Pizza Hut EMEA.
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Pizza Hut Delivery has launched the second instalment of its 'Now That's Delivering' campaign that focuses exclusively on its discount menu as 'Too good to be true, but true.'
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Pizza Hut’s latest campaign features a bolder tone of voice and a resurrection of its red-roof logo – two things its chief brand officer hopes will resuscitate consumer love for the pizza chain after a period of brand shyness and...
Global restaurant chain Pizza Hut has outlined its intent to seize market dominance in the UK with a scratching ad campaign favourably comparing it to rival Domino's.
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Pizza Hut has fortified against heavy competition from rivals like Domino’s, Papa John’s and disrupters like JustEat and UberEats over the last decade with a bold tone of voice on social and a keen eye for influencers.
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