Categories Marketing Agencies Creative Media Sustainability Technology

Real time bidding

Roses, up close, and painted all the colors of the rainbow

29 Sep 2023

5 min read
How digitization and biddable media changed everything for advertisers
The Drum Network
Covid-19 vaccine

20 Sep 2021

3 min read
Nike, Amazon & Ted Baker ads inadvertently appear on Covid misinformation sites
Digital Advertising
Channel 4

23 Aug 2021

3 min read
Channel 4 first UK broadcaster to embrace real-time bidding on VOD inventory
Programmatic
data

17 Jun 2021

3 min read
IAB Tech Lab sued over its role in ‘world’s largest data breach’
real time bidding
picture of mobile phone

04 Dec 2018

5 min read
How to invest in programmatic to minimise ad wastage
The Drum Network
Account Optimisation And Bid Strategies

19 Oct 2018

6 min read
Focus on account optimisation and bid strategies to achieve success
The Drum Network
Football Manager

04 Jun 2018

7 min read
Bidstack on 'natural' pivot from selling DOOH to virtual billboards in video games
DOOH
SpotX video homepage

11 May 2018

4 min read
Header bidding for video: how to maximise ad revenue from every impression
The Drum Network
The IAB has released OpenRTB 3.0 for public comment.

12 Sep 2017

3 min read
IAB releases OpenRTB 3.0 for public comment
IAB

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024