Categories Marketing Agencies Creative Media Sustainability Technology

ISBA

Clickbait illustration

27 Sep 2023

5 min read
New parameters define spammy ‘made for advertising’ sites
media planning and buying
Pitch Process
Premium Item

21 Jul 2023

7 min read
One year on, has the Pitch Positive Pledge helped stop bad pitching behavior?
Reinventing the pitch
A pregnant person

11 May 2023

5 min read
Over half of mothers in advertising say careers damaged by taking parental leave
workplace
Scottish Whiskey brands at risk of advertising restrictions

09 Mar 2023

2 min read
Ad Association, Isba & IPA call for ‘fundamental rethink’ of Scottish alcohol ad ban p...
scotland
Search

18 Jan 2023

4 min read
Isba audit sees publishers grow programmatic ad spend share 8%
Adtech
Channel 4 sale on course to be scrapped

04 Jan 2023

4 min read
Why ad bodies are ‘delighted’ UK government’s scrapping Channel 4 sale
Channel 4
tV cuts

21 Nov 2022

4 min read
67% of advertisers plan cuts to TV spend: mass retreat or simply a ‘rebalancing’?
ISBA
pitching

12 Aug 2022

6 min read
Changing the pitching process won’t fix agency life
Opinion
Measuring tapes

02 Aug 2022

2 min read
Isba gets industry approval to fund cross-media measurement tool with ad levy
Media Measurement

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024