8 ways brands want Americans to spend their Independence Day including Pepsi, Ford, Google, AT&T
Happy 4 July everyone - it's Independence Day, when America celebrates its independence from Britain. Here's how the brands based in the world's capitalist powerhouse rode the tailcoats of the occasion by suggesting how Americans should spend their holiday.
'#indepenceday' was the top trending topic in the UK with some revelers literally incapable of spelling the holiday they were celebrating.
1: Pepsi say that the Americans should spend the holiday sipping soda made with real sugar.
Make your Fourth of July BBQ a Real Big Party. Pick up some Pepsi Made With Real Sugar at your local @Walmart pic.twitter.com/rMyVWtarxS
— Pepsi™ (@pepsi) July 3, 2014
2: Google helps barbequers find a local park - although one should know where one's local parks are.
Celebrate freedom without doing dishes—host your #July4th BBQ anywhere but home. Ask Google to find parks nearby pic.twitter.com/hCDlSYwjRi — A Googler (@google) July 2, 2014
3: Ford made a call back to a freedom cruiser from a bygone decade.
Celebrating Independence in style? #TBT #1974 pic.twitter.com/Xr31hNElwo — Ford Motor Company (@Ford) July 3, 2014
4: AT&T decided to give followers some photography advice to capture every perfect moment.
Celebrate #Independence. 4 tips for capturing #4thofJuly memories with your smartphone. http://t.co/kL55DZ5B9Y pic.twitter.com/s04f0GVDox — AT&T (@ATT) July 3, 2014
5: Ebay displayed an aspirational image of a child donning the USA flag. Chilling stuff.
Let us cherish every precious moment of our freedom. Happy Fourth of July, America! pic.twitter.com/MmeslMAugv — eBay (@eBay) July 4, 2014
6: Rockstar Games, provided a cheeky discount for Grand Theft Auto V in-game airstrikes - this is what the video game production company best felt sums up the USA.
75% off Airstrikes all weekend long, so call in those screaming eagles http://t.co/fVtsjvMqEw #GTAOnline pic.twitter.com/UL5Qsd2cdV — Rockstar Games (@RockstarGames) July 4, 2014
7: Some sarcastic Brits from Job Site UK made a hilarious mock up of the incorrectly spelled '#indepenceday'.
Happy 4th of July, the day Americans celebrate attention to detail... #indepenceday pic.twitter.com/vjgMFWOjvb — Jobsite UK (@JobsiteUK) July 4, 2014
8: And finally, Toys ‘r’ Us felt it apt to sell miniature Captain America costumes - because that's totally relevant...
Nothing quite as super as the red, white & blue on #4thofJuly! Happy Independence Day! pic.twitter.com/4S5hYt8NaE — ToysRUs (@ToysRUs) July 4, 2014
Have a happy fourth of July.