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By Ishbel Macleod, PR and social media consultant

May 30, 2014 | 1 min read

Like to enjoy a beer in front of the telly? Tennent’s Brewery in Glasgow has fixed a 26 foot TV screen to the side of its distillery to show passers-by ads from over the years.

The giant retro telly, complete with cans of Tennent’s perched on top, is part of a series of enhancements by Reflexblue at Wellpark, including street art along external walls and an increased schedule of brewery tours.

Paul Condron, marketing director at Tennent Caledonian, said: “Our new TV will be a fun way to share moments from the brand’s earliest days in 1556, through to the latest news from today.”

Set to run 24 hours a day, the screen will show stills from iconic ads, highlights from events such as T in the Park and posts from Twitter and Facebook.

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