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Asda George Royal Baby

Asda plays on baby name with 20% off George babywear campaign

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By Ishbel Macleod, PR and social media consultant

July 26, 2013 | 1 min read

Asda is the latest brand to jump on the royal baby bandwagon, this time making a play on how the baby is called George.

To celebrate, the supermarket is offering 20 per cent off babywear clothes in its George range.

Created by Publicis Blueprint, the campaign launched today and is set to run throughout the weekend.

Asda George Royal Baby

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Publicis Blueprint

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