26 July 2013 - 4:13pm | posted by | 1 comment

Asda plays on baby name with 20% off George babywear campaign

Asda plays on baby name with 20% off George babywear campaignAsda plays on baby name with 20% off George babywear campaign

Asda is the latest brand to jump on the royal baby bandwagon, this time making a play on how the baby is called George.

To celebrate, the supermarket is offering 20 per cent off babywear clothes in its George range.

Created by Publicis Blueprint, the campaign launched today and is set to run throughout the weekend.

Don't miss out... Get your Marketing news by email

See all specialist newsletters

27 related companies from Profile Hub:

Comments

29 Jul 2013 - 12:24
Greg_Dillon's picture

Great idea, wonder what takeup they had - any stats? Are you guys updating the Royal Baby brand examples at all? Just did another round of updates on my blog - http://strat-talking.com/brands-celebrate-the-new-royal-baby/

Greg http://Strat-Talking.com

1
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Video your best #ThriftyFamily saving tip for a chance to win £100

02/09/2014
Saving money doesn’t have to be tedious – it can be fun too...

Case Study | RLH

01/09/2014
Chris Ross, MD of full-service B2B advertising agency RLH,...

Brand new logo design for The Scottish Graduate School for Arts and Humanities

29/08/2014
The Scottish Graduate School for Arts and Humanities (SGSAH...

DrupalCon 2014

27/08/2014
We were selected by the Drupal Association through a...

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...