12 June 2013 - 10:14am | posted by | 0 comments

Deutsch LA bringing in scooters, a mobile app and a lot of free pizza to feed the Cannes masses

Hungry: Just look out for the orange jumpsuits on scootersHungry: Just look out for the orange jumpsuits on scooters
Deutsch LA bringing in scooters, a mobile app and a lot of free pizza to feed the Cannes masses
Deutsch LA bringing in scooters, a mobile app and a lot of free pizza to feed the Cannes masses

This year's Cannes revellers are in for a treat from Deutsch LA with the despatch of a free late night pizza scooter service, complete with unmissable drivers in orange jumpsuits and GPS tracking.

Cannes Has Pizza started three years ago to combat the suffering of poor party-goers who had round the clock access to drinks but struggled to find food after midnight. This year, a mobile delivery app and site has been set up to assist the distribution of 1,800 slices of pizza.

Drivers will be kitted out with orange jumpsuits, white helmets and GPS-enabled iPhones in arm holsters - surely a sight worth seeing alone - allowing people to map track the scooters and locate their nearest slice of pizza.

The service with run Tuesday-Thursday nights from midnight until 2am.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

RSA – Accident & Health travel app development

23/01/2015
The app is used by RSA business travel customers and is...

Tennent’s Hee Haw - brand and packaging design

22/01/2015
The Brief Tennent’s Lager tasked 999 with creating the...

GEARS OF WAR 3

21/01/2015
Xbox asked for a social campaign that would create buzz and...

CASE STUDY: Royco

20/01/2015
Redefinition of the target generating trial through...

Martin House Children's Hospice Website

20/01/2015
Project Insight With our growing expertise working with...