Fauxlympics – Cover Story
If LOCOG restrictions didn’t exist, what would be the result? The Drum looks at what happened when we called on ‘creative athletes’ to create ads for the Fauxlympics.
We caught up with brands and agencies operating in the data space to find out how data can be leveraged to create insight – marketer’s gold.
In the first of a series of interviews with leading women in digital, Propel London CEO Melina Jacovou catches up with O2 Media managing director Claire Valoti.
Rebooting Dr Martens
The Dadi Awards judging took place last month so The Drum takes a look at one of the case studies nominated – an integrated campaign delivered by ODD for Dr Martens.
Pinterest book review
The Drum reviews Beth Hayden’s guide to Pinterest for businesses, published by Wiley.
This issue’s creative round-up features:
Analysis and Agenda
Advertising and Media
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In-depth report and analysis, regional and sector, with all the hard hitting facts, stats and trends