The Office of Fair Trading (OFT) is contacting over 60 leading online firms to stress the importance of being transparent with consumers about how and why they collect their personal data.
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Energy UK, the trade association for the energy industry in the UK, has selected Halogen Communications to provide public affairs and PR support in Scotland.
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Grohe, the bathroom fittings and kitchen tap specialist has appointed Adconnection to handle its media planning and buying accounts.
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Melbourne’s digital design specialists Yoke have debuted a new cross platform campaign for online energy retailer Click Energy.
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MediaCom UK has appointed Moneysupermarket’s head of digital Andy Mihalop to the newly formed role of head of biddable media.
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UK digital ad spend surged 12.5 per cent like-for-like to hit a record £5.42bn in 2012, with mobile accounting for 10 per cent of spend, according to the latest Digital Ad Spend report from the Internet Advertising Bureau (IAB) and PwC.
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Rob has worked in the digital marketing arena since 1998 in roles including Carling Premiership Press Officer, Sports Editor at AOL UK...
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Zingy is set to return to TV screens tonight, as EDF Energy unveils a new campaign to promote its Blue +Price Promise tariff.
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Digital and social media are used more for online brand discovery and purchase in emerging rather than developed markets such as the UK, according to GlobalWebIndex’s latest research.
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We Are Social has appointed Jerome Courtial as head of strategy with a remit to manage clients including Heinz, Expedia and Heineken.
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Google is funding the extension of UK graduate scheme Squared in collaboration with the IPA and 35 media and creative agencies.
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Orange is adding three smartphones to its own-branded device range including its first 4G-enabled touchscreen smartphones.
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UK advertisers increased their mobile paid-search budgets last year by 94 per cent to 19.32 per cent, according to Marin Software’s Mobile Advertising Around the Globe report.
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After last week's review of Social Media ROI by Olivier Blanchard
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The Weather Channel is stepping up plans to help brands unite offline sales data with its own weather data to drive dynamic ad targeting.
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ScottishPower has announced the appointment of glue Isobar as its lead digital agency, as the brand looks to focus on its digital activity.
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EDF Energy has announced the appointment of Wunderman and An Abundance to handle its below-the-line activity.
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Anglian Water has launched a campaign entitled ‘The House with the Woolly Hat’, with the aim of informing the public of the importance of keeping water pipes warm.
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East of England - 09/01/2013
npower has renewed its customer communications contract with Opus Trust Marketing, extending the contract by a further three years.
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ScottishPower has awarded its six-figure UK wide PR brief to Stripe Communications.
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...And a six figure salary.
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