News - Travel & Leisure

Travel & Leisure

The stories behind the headlines: Guinness World Records moments from brands including Mini, Microsoft and Red Bull

As Guinness World Records marks 60 years of record breaking, The Drum takes a look at some of the...

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Absolut commemorates iconic Andy Warhol painting in airport brand experience

Absolut has used DOOH at a variety of airports, including London Heathrow, to offer a brand...

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Novotel promotes 'It’s a lot better at Novotel' message with campaign playing on hotel booking fears

Novotel has launched a campaign playing on the common fears of booking the wrong hotel.

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