Awareness of contactless payment has more than doubled from 15 per cent to 39 per cent in 12 months according to latest Mobile Payment Index results from eDigitalResearch.
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A further $7.2million of funding released by the Federal budget for the Digital Enterprise Program has been announced, and the Minister for Broadband, Communications and the Digital Economy, Stephen Conroy, has called for applications.
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DDB Sydney has designed an integrated campaign for telecoms giant Telstra, thanking its customers publicly with an enhanced loyalty programme.
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Yahoo is set to announce “product related news” at an event in New York on Monday 20 May.
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Google is rolling out an AdWords upgrade aimed at helping marketers hone paid-search targeting across multiple devices, while letting...
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"You are a company that says you do no evil. I think that you do do evil in that you use smoke and mirrors to avoid paying tax."
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The Joy agency has designed a multilingual campaign for broadcaster SBS to promote its new schedule, which includes programming in 74 languages.
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1000heads agency has announced a 10% increase in the fan base and a reach of 670,000 after picking up the contract for a 12-month social media campaign for BBC Worldwide Australia & New Zealand.
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The Office of Fair Trading (OFT) is contacting over 60 leading online firms to stress the importance of being transparent with consumers about how and why they collect their personal data.
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Last week Propel ran its Predictions in 2013 event at the Mayfair Hotel in London attended by a selection of agencies and brands...
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Three retailers have pooled their loyalty databases via Weve’s mobile marketing platform as part of a trial to determine how best to use mobile to drive in-store shopping.
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The ABC has claimed that more people tuned to its coverage of the Federal Budget than any other network.
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Carphone Warehouse has launched a new short film as part of its Smarter World campaign.
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Telstra’s experiential and events accounts are to be put to tender, with eight agencies in the frame to take up the multi-million dollar contracts.
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Today, the VP of Marketing for Unilever, Marc Mathieu was pronounced the most powerful UK marketer by Marketing magazine. High acclaim...
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Sources close to The Drum have reported that Arena Media has been appointed to handle LG’s global media account in a deal worth “a minimum of £263m”, however it could actually be valued at £395m as a result of LG’s expansion plans in the consumer... Read more
Google's overhaul of AdWords for multi-device search, called Enhanced Campaigns, has "polarised" the search community, according to general manager of Microsoft Search Network David Pann.
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International - 14/05/2013
Channel Ten has secured the broadcast rights for next year’s Sochi Winter Olympics, after Network Seven withdrew, and the Rio summer games rights remain unsold.
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ABC’s iview mobile app has been announced by the corporation as one of the top 10 most downloaded apps in Australia and New Zealand.
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Seeing a US TV advert for a 4G phone I was struck by how the UK and US positions on mobile have reversed – and that the UK is falling...
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The Fox network is to remake the Sydney set comedy drama Rake, with co-creator, writer and star Richard Roxburgh serving as executive producer on the transplanted series.
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BT released its first TV advert for the upcoming BT Sport channels ahead of their summer launch just hours after announcing that its broadband customers will receive the service free.
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