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Technology

Car insurance brands must crack cross-device attribution to remain competitive, says Google, GFK and Nielsen report

Car insurance brands must adapt faster to people’s cross-device behaviours if... Read more

WFA releases programmatic media guidelines for brands and unveils Coca-Cola, Mastercard and Philips as part of ‘taskforce’ to drive take-up

The World Federation of Advertisers (WFA) has released a set of guidelines to help brands better... Read more

Samsung looks to 'change what consumers expect in a smartphone' as it unveils wearable virtual reality device

Samsung has launched its Galaxy Note 4, curved touchscreen device Note Edge and wearable Samsung... Read more

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