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Technology

Half of ad industry believes programmatic ad trading boosts creativity while 28% say it 'inhibits' it, says AOL study

Almost half (48 per cent) of advertisers believe the use of programmatic trading is helping open... Read more

Telegraph's Jim Freeman - News brands are leading search for audience measurement so why are we always so heavily criticised?

Last week I pulled on the shirt to represent the news industry on a panel at another media... Read more

A new approach: Designing new advertising products for Facebook, Instagram, Snapchat, Tinder and Oculus Rift

We have come a long way in digital forms of advertising, but despite all the advancements, a top... Read more

Viber announces new agency appointments and unveils new brand identity as part of global marketing push

Mobile communications platform Viber has unveiled a new brand identity as part of its new global... Read more

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