Paddy Power has unveiled its ‘Tip Tracker Psychic’ advert developed by Crispin Porter + Bogusky, which comes as part of the We Hear You campaign.
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And they're off. What better way of capturing the excitement of the Grand National than to depict it as a race around a suburban neighbourhood? This amazing compilation won't find much favour among those who oppose the race because of animal... Read more
Indian cricket team Kolkata Knight Riders (KKR), part owned by Bollywood star Shah Rukh Khan, has unveiled its latest marketing campaign, created by Lambie-Nairn.
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International - 22/03/2013
Samsung has announced that it has teamed with of five-a-side football facilities, Goals Soccer Centres, in order to help launch the ‘Free Kicks for Kids’ initiative.
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Nissan has outlines a new collaboration with YouTube which sees the automotive brand hosting a new channel that will curate, aggregate and commission global Nissan motorsport and performance product content.
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The Ryder Cup star and world number 10, Ian Poulter, has been announced as the new Nikon ambassador for its COOLSHOT and COOLSHOT AS Laser Rangefinders.
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HSBC has unveiled a new campaign supporting the financial group’s co-title sponsorship of the 2013 Cathay Pacific/HSBC Hong Kong Sevens tournament, which takes place this weekend (22-24 March) at the Hong Kong Stadium.
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International - 21/03/2013
Goals Soccer Centres has announced that it will become the headline sponsor of the Asian Football Awards 2013 (AFA) and tournament host of the inaugural AFA Fives tournament.
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Marriott London Sevens has released a TV spot to promote the event created by Partners Andrews Aldridge.
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The Cheltenham Festival has demanded that mischief makers Paddy Power take down their 60 ft. pair of Paddy Power pants following its appearances during the first few days of racing.
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For football fans of a certain vintage, this is a delight. Captain Marvel himself is putting together a team of Manchester United legends to take on Real Madrid legends in a charity match this summer and this lovely ad shows him rounding up the... Read more
Paddy Power has offered race-goers at this year’s Cheltenham Festival the best seats in the house, located above the racecourse in a giant pair of flying Paddy Power pants floating over the famous racecourse.
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Fitness First has appointed digital agency Tribal DDB as its global strategic digital partner.
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The tourism marketing body for the United States of America, Brand USA, has joined forces with ESPN to produce an online sports calendar explaining which cities are hosting which sporting events.
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International - 13/03/2013
Intersport UK and Ireland is launching the next stage of its ‘expert advice’ consumer marketing campaign with Lake.
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Sports brand adidas has unveiled a new cross category brand direction, which aims to celebrate the bonds between women and how they help to encourage each other.
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International - 12/03/2013
Business management software provider Sage has renewed and expanded its partnership with the Marussia F1 Team with a new European sponsorship deal for 2013.
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NIVEA MEN and Real Madrid C.F. have revealed they have reached an extensive sponsorship agreement for the Spanish market that sees the Beiersdorf brand supporting the prestigious Spanish club.
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