Sky Sports has secured the broadcast rights for Euro 2016 and 2018 World Cup qualification matches for England, Scotland, Wales, Northern Ireland and the Republic of Ireland, it was announced on Tuesday.
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Channel Ten has secured the broadcast rights for next year’s Sochi Winter Olympics, after Network Seven withdrew, and the Rio summer games rights remain unsold.
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NI Group has confirmed ‘Sun+’, The Sun’s new entertainment package, will launch on Thursday 1 August, costing £2 per week.
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VisitScotland chairman Mike Cantlay has welcomed affordable 2014 Glasgow Commonwealth Games prices as ‘family friendly’ ticketing strategy is unveiled.
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Sportswear brand Hi-Tec has unveiled a new mobile e-commerce site following an increase in website traffic from smartphones and tablets.
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Premier Sports has selected TV and sales sponsorship specialist Media 15 to handle airtime sales and sponsorship for this autumn’s forthcoming Rugby League World Cup.
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It’s a case of history repeating itself once more as Paddy Power’s latest ad campaign, which was debuted outside Liverpool Lime Street Station, was taken down from national circulation after just three hours.
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News International has promoted Liz Perkins to the newly created role of regional sales director as it looks to further align its target markets and drive a “platform agnostic” ad strategy.
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Almost half (48 per cent) of social media users discussing Sir Alex Ferguson’s retirement from Manchester United are pleased with the news that David Moyes will take up the mantle as United’s new manager.
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FA Cup sponsor Budweiser is set to unveil a two minute long FA Cup TV film, made up of fan photography tweeted to #tothedream from the 2012/13 tournament, tomorrow before the cup final.
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BT released its first TV advert for the upcoming BT Sport channels ahead of their summer launch just hours after announcing that its broadband customers will receive the service free.
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The Manchester United Facebook page accidentally published an announcement confirming the appointment of David Moyes as United's new manager on Thursday afternoon before his current club, Everton, had informed its own fans of his departure.
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To promote the launch of the new Puma Sync Fragrances, the company has teamed with Grey London to create the Puma ‘Dance Dictionary’, which encrypts words into dance moves.
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International - 09/05/2013
Supermarket chain Waitrose is to become the new Team Sponsor of England Cricket after signing a three-year deal with the England & Wales Cricket Board.
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BT has ramped up its marketing campaign for its new Sky-rival BT Sport service, which offers 38 exclusive Barclays Premier League and Scottish Premier League matches, by announcing the service will be free to BT broadband customers.
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In inimitable Paddy Power style the bookmaker has taken to the streets of Liverpool with its latest campaign based on the news of Sir Alex Ferguson’s retirement.
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Arsenal has signed a £150m contract with Puma, which will see the sports brand replace Nike as the sponsors of the team kit.
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Melbourne’s Loud&Clear Creative agency has created a new cinema and TV commercial for clients Strike Bowling, with whom it has partnered for the last four years.
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