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Avoiding ‘visual schizophrenia’ – Coca-Cola VP of global design James Sommerville on how it created its World Cup identity

This summer’s 2014 FIFA World Cup will see the culmination of Coca-Cola’s “largest marketing... Read more

Hints for brands preparing for World Cup fever on Facebook and Twitter

With the World Cup frenzy kicking off, Twitter and Facebook have unveiled some hints on how... Read more

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