Arla Foods has launched a £2m marketing campaign for its new brand of chocolate flavoured milk, Wing-Co.
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Clothes2Order, a corporate uniforms supplier, has invested £250,000 in a new brand identity, improvements to its website and additional machinery to meet surging demand.
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Samsung has partnered with open air cinema producers The Nomad Cinema, Rooftop Filmclub and Luna to host a series of screenings across the country throughout the summer.
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American Airlines has seen a “triple digit” increase in brand awareness following a series of connected TV ad field trials in the UK.
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International - 06/06/2013
Pippa Middleton, sister of the Duchess of Cambridge, has been announced as the latest contributing editor to Conde Nast’s Vanity Fair magazine.
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Burger King has appointed Starcom to manage its £40m European media planning and buying business following a four-way competitive pitch.
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International - 06/06/2013
2Day FM DJ Michael Christian has been named the ‘top jock’ in a national competition by his employer Southern Cross Austereo, which has seen him win a trip to LA.
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The Australian Government has announced that researchers working as part of a joint initiative between the Rural Industries Research and Development Corporation and Horticulture Australia Limited have developed a smartphone app that will... Read more
A new inflight magazine supplement is to be launched aimed specifically at commuting mining workers.
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Footballing website Goal.com, which launched in Australia in May 2012 has undergone a brand redevelopment in preparation for the FIFA World Cup Brazil 2014.
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A report drawing on research from IZEA and published by the Huffington Post has claimed that Khloe Kardashian is paid $13,000 (US) for every sponsored tweet.
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International - 05/06/2013
Romanes Media Group (RMG) has appointed Tracey McNellan as managing director of Your Radio.
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As Rebekah Brooks pleads not guilty to charges of phone hacking, conspiracy to pervert the course of justice and unlawful payment to officials, Prime Minister David Cameron's high flying barrister brother, head of the legal chambers she is using,... Read more
Starcom MediaVest has announced the appointment of Jodie Stranger to the role of executive director of global network clients operations for the EMEA region.
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Rupert Murdoch has told a gathering of investors in Sydney that he is relishing the chance to relaunch his media business following the restructuring of News International in the wake of the phone hacking scandal, and the pending criminal... Read more
A worldwide study by Be On has revealed the majority of online video spend now comes from budgets previously allocated for TV and display advertising with 78 per cent of European respondents saying the platform offers greater engagement and scale... Read more
The UK advertising market is to grow by £3bn to reach £17bn by 2017, driven by strong online advertising, according to the latest Global Entertainment & Media Outlook report.
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International - 05/06/2013
The BWM agency is launching the “virtual Selleys Handyman House”on the Selleys' website, hosting 20 'how to' videos for aspiring handymen utilising Selleys products.
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