Research findings published by Social Media Today colludes that effective social media use is “essential for marketing success in the current business world, warning that companies will not be taken seriously if they are not active on Facebook,... Read more
International - 24/05/2013
Dean Lovett, CEO, McCann Central: Digital integration and lower costs. Midlands agencies are investing heavily in digital, making it an integral part of their offering. It’s now a compelling reason for clients to leave London; a wealth of agencies... Read more
East Midlands - 24/05/2013
A marketing industry survey has revealed 57 per cent of marketers believe they should move company at least every three years for career progression, higher than the national average for other professions.
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A film posted on YouTube by Melbourne’s AJF Partnership to promote Holden’s Volt electric car has garnered an astonishing 375,000 views since it debuted two months ago.
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Just over a quarter of BBC Scotland news and current affairs staff would recommend the broadcaster as a great place to work, according to an internal report.
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Deputy CEO of Tech City Benjamin Southworth has hit back at a recent report which revealed a skills shortage and lack of government support in the London tech industry, telling The Drum the findings are only part of the picture.
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The 35th annual Association for Data-driven Marketing and Advertising awards has announced its call for entries for this year’s competition.
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The Public Relations Institute of Australia has launched a comprehensive set of guidelines for managing internships, to address issues of fair work, payment and management highlighted in last year’s national RCG survey.
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The UK government stands accused of "trying to take the credit for an economic success story" while failing to adequately fund and support the digital tech industry, following the release of a report warning of a growth stunt and skills gap in... Read more
We understand why we’re engaging in B2B social, we understand the market and we now know which platforms we’re going to use. Now we need...
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Polycell has unveiled a campaign with 18 Feet & Rising to promote its Quick Drying Polyfilla Spray.
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Despite an activity and jobs dip in the area's financial and legal markets, the digital and creative sectors are bringing strong business and digital jobs opportunities to Leeds, according to Creative Space Management director Paul Taylor.
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The Australian Association of National Advertisers has announced the launch of a watchdog publication designed to allow the public and the advertising industry to address complaints and issues of transparency.
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Qatar Airways has resumed scheduled flights of its fleet of five Boeing 787 Dreamliners today, and is resuming scheduled flights to Australia.
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2000 business leaders from across Australia and Asia Pacific are expected to attend this week’s ExactTarget Connect Global Tour, where digital marketers including Jeff Flanagan, head of digital, Microsoft, will be speaking.
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Melbourne’s digital design specialists Yoke have debuted a new cross platform campaign for online energy retailer Click Energy.
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Metropolitan Adelaide now has Wifi services across its entire tram network, bringing coverage on the city’s transit services to 95%
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A tripartite hook up between Etihad Airways, Tourism Australia and Virgin is set to bring both a tourism boost and increased regional dispersal within Australia.
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Sydney’s Holla Agency, whose client Roster includes Finnair, Pacific Brands and MF Global, has announced the appointment of Viki Hammond as strategy director.
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After last week's review of Social Media ROI by Olivier Blanchard
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