News - Food & Drink

Food & Drink

Nestlé, Durex and Coke use Facebook Creative programme to attract overseas high-growth markets

Nestlé, Durex and Coke are among the first brands to work with Facebook Creative Shop'...

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Tesco updates Easter egg branding for Finest range with Parker Williams

Tesco has introduced a range of Tesco Finest Easter Eggs with packaging by Parker Williams as it...

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PepsiCo reveals its toughest content marketing lessons

PepsiCo is in the throes of a global push to measure the effectiveness of its content marketing....

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Coca-Cola explains move to scrap brand campaigns in favour of ‘One brand’ plan

Coca-Cola is harmonising its four distinct brands into one marketing strategy that scraps brand...

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