Costa Coffee is set to re-launch its summer range of iced coffees, coolers and lemonades under the name Costa Ice, supported by thermal activation ads, a tour and digital communications.
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SUBWAY has unveiled new strapline ‘My Sub, My Way’ to promote its new range of Low Fat flatbreads as part of multi-channel marketing campaign launching today (Wednesday 1 May).
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Food brands such as Domino’s, Nando’s and Pizza Hut are most likely to be remembered by students, with research from The Beans Group finding that having a good offer, popularity and creativeness were the top three reasons for remembering... Read more
Lambrini has been announced as the official broadcast sponsor for this year’s British Soap Awards, airing live on ITV1 in May.
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Snickers has once again joined forces with AMV BBDO to create two new ideas following on from last year’s ‘You’re Not You When You’re Hungry’ campaign.
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English gin distiller Hayman's has appointed Exact PR to promote its 150th anniversary celebrations and raise its profile in the consumer, trade and regional press.
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Coca-Cola is currently recruiting for a marketing director for Great Britain and Ireland as Zoe Howorth, who has held the role since 2010, announces that she is taking a sabbatical.
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Dancing penguins take over the underground and shops in Russia in a new Irn-Bru campaign, which looks to promote the drink to the region.
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A new campaign from Coca-Cola is set to see 150 of the most popular names, from Aaron to Zoe, stocked on shelves across the country, as the company encourages people to ‘Share A Coke’ with family and friends.
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The South Australian Farmers Federation is to undergo a rebrand, relaunch and restructuring after its members voted to disband the 123-year-old organisation.
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International - 29/04/2013
Häagen-Dazs has been confirmed as the headline sponsor of open air cinema brand The Luna Cinema, in a deal negotiated by UM London.
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Premium Bulgarian beer owned by Heineken, Zagorka, has worked with BBH London on a campaign that aims to disrupt the traditional local media landscape and position the brand within the marketplace.
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Premium spirits company Edrington has appointed Equator to create a new website for whisky brand The Macallan.
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Eurostar and Waitrose have joined forces in a deal which sees the supermarket supplying on-board refreshments for Eurostar passengers travelling aboard its standard class service between London and mainland Europe.
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From today, Kellogg’s Mini Max will support children’s channel Boomerang’s weekday breakfast shows to help kids ‘bring on school!’.
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Havas Media has partnered with ad management and distribution platform DG as part of a drive to “bridge the gap” between online and TV campaign management.
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International - 29/04/2013
Tesco has been criticised by fans of The Archers for using its theme tune in an advert for its newly relaunched cheese range.
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Birds Eye has collaborated with the National School Partnership to launch the third phase of The Great Food Journey campaign.
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