London and New York-based digital media agency 7thingsmedia has revealed it has purchased a 35.75 per cent stake in fashion media marketplace Fashion Traffic.
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Burberry has announced the appointment of Kaitlyn Wilkins as global director of social media.
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International - 18/03/2013
Animal welfare charity PETA has joined forces with leading high street retailer Topshop to create a window display at Topshop’s flagship Oxford Street store highlighting the plight of exotic animals that are killed for their skins.
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British heritage brand Henri Lloyd has selected ODD as its new lead creative and strategic agency partner for its lifestyle category.
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Atelier-To-Go, an e-commerce platform that offers a carefully-curated edit of contemporary fashion labels, has awarded its full digital campaign brief to digital media agency 7thingsmedia.
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Very.co.uk, has launched a £4.2 million integrated Spring/Summer campaign which will run across TV, print and digital
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Facebook unveiled the hotly-anticipated changes to its news feed last night, focusing on reducing “clutter” and positioning itself as a “personalised newspaper”.
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The ASA has cleared an advert from designer department store, Harvey Nichols, following complaints that the ads were unsuitable as they were sexually explicit, depicted lesbians kissing, and were offensive on religious grounds.
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Rihanna’s tweets about her River Island collection were a ‘key driving force’ for River Island’s social engagement, pushing them beyond the likes of even Burberry, research from Salesforce Marketing Cloud and MediaMeasurement into London Fashion... Read more
WPP has revealed it will merge its agencies G2 and specialist marketing agency OgilvyAction to form a global activation agency.
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High Street fashion brand WAREHOUSE has selected IPR London to act as an extension of the in-house press team, in a bid to drive brand awareness across the UK.
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Bauer Media is adopting multivariate testing (MVT) to drive cross-channel customer engagement and subscriptions for titles including Grazia, Heat, and Empire.
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The Sunday Times’ Style Magazine’s Best Dressed List is set to be shown off this year with a campaign by Grey London.
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Fashion and beauty event Clothes Show Live has awarded Good Results PR its PR and social media account.
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Following London Fashion Week French fashion label Maje has partnered with taxi advertising company Ubiquitous to brand over 100 London cabs in a bid to raise awareness of the label.
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Fits.me has unveiled a new virtual fitting room and size recommendation engine, which aims to solve the problem of people buying clothes the wrong size online.
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Google is funding the extension of UK graduate scheme Squared in collaboration with the IPA and 35 media and creative agencies.
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Online fashion retailer Asos has claimed the top spot in the latest Google+ league table, according to eDigitalResearch,having attracted over 1.45 million followers.
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