Selfridges has unveiled a range of ‘de-branded’ products – including Heinz Baked Beans and Marmite – to celebrate ‘the power of quiet’ in its Quiet Shop; with a silent room set to be open on Friday.
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SPAR has today announced the appointment of Philippe Rondepierre as head of marketing, which will see him hold responsibility for driving and implementing SPAR’s sales plan.
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Morrisons has today announced the promotion of Nick Collard to group marketing and customer director, following a disappointing Christmas for the supermarket.
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Online voucher and daily deal specialist DiscountVouchers.co.uk has found that the people of Birmingham are the most committed to self-improvement.
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Brewer Molson Coors has invested £5 million in redesigning activity for lager brand Carling as it continues its “Brilliantly British” campaign.
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Dennis Publishing-owned Men’s Fitness has launched a raft of exclusive content in its latest iPad edition as it looks to better meet its readers’ demand for digital content.
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Behavioural targeting for video dipped in the third quarter, with 18.5 per cent of video ads served using the method, compared to 19 per cent the previous quarter, according to research from addressable audience platform Videology exclusive to The... Read more
Magnet Kitchens and creative agency CheethamBellJWT have helped launch the career of 13-year-old singer/songwriter Lucinda Nicholls by featuring her song ‘Inside and Out’ in Magnet’s latest television campaign.
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It is expected that visits to UK retail websites will reach 126 million on Boxing Day, with a prediction of £472.5m being spent, according to Experian and IMRG.
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As the year draws to a close and the steady build of consumer Christmas reaches its loudest, most... Read more
International - 14/12/2012
MANFLU has updated its packaging ahead of the brand’s nationwide launch, which comes at the same time as it introduces new product ‘LOZZERS’.
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2012 has been a big year for British consumers – from the highs of the Olympics, to the lows of a double dip recession and a renewed focus on austerity. As a result, consumers of 2013 are set to be cautious and focused, reconciled to the realities... Read more
SodaStream has revealed it is “seeking legal advice” after it was announced that its planned ad campaign – “The SodaStream Effect” – will remain banned after it lost its appeal with regulatory body Clearcast.
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Online retailer Electrical Discount UK has revealed its new fully transactional online store created by North Yorkshire-based digital agency 9xb.com.
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British cooker manufacturer Belling is celebrating its 100th anniversary this week with a giant ‘interactive’ cake.
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Durex is today launching its social media campaign #1share1condom ahead of World AIDS Day, with the company to donate one condom to charities which make a difference to HIV education and prevention for every social media interaction with the... Read more
International - 27/11/2012
Almost nine in ten (83 per cent) of families say that they look forward to big brands screening... Read more
Consumers will make £330m of festive purchases directly on their smartphones this year, research from Deloitte has found, with this figure increasing to £3.5bn of Christmas retail sales when including purchases influenced by smartphones.
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