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Travel And Technology - RE/MAX Visionsa

Travel And Technology

05/03/2018

5 Ways Technology Changed the Travel Industry
Introduction:
Innovation has become one of the main differentiating pillars in the tourism industry. Competitiveness comes hand in hand with a quality driven by innovation, as well as the knowledge necessary to readjust the productive structure of the business, a key quality for sustainability over time. Today, it is convenient to analyze the concept of innovation and perceive it more as an opportunity than as a barrier to entry to the client. There are adapted and standardized solutions for all types of pockets and that do not require excessive investment unless we need something very personalized

Virtual Reality:
Virtual reality is transforming the phase of inspiration, training, and entertainment through travel. Videos and photography based on virtual reality are able to inspire travelers by making them experience their trips in the first person. Different business models are already taking advantage of this technology to improve the traveler’s immersion in the tourist experience.

Messaging Interfaces:
Interfaces based on messaging that allow a greater participation of the client. Messaging-based interfaces (IBMs) allow an immediate response to the customer through services and support. In this way, human interaction with the bot system can be combined, thus improving the immediacy and resolution of any type of problem that may arise during the trip. In addition, communication with the traveller is optimized in planning processes and even reinforced at the time of booking. Being able to take advantage of bots by automating the process can allow staff to spend more time on high-value interactions and building relationships with the user.

Location Sensors:
The data provided by indoor location sensors will help improve the flow of travellers and staff. The proximity beacons, as well as any type of indoor location sensor, provide information of great interest such as the situation of the traveller inside the hotel or the use of tourist resources in the destination. The analysis of the data obtained by these sensors provides results and improvements that directly affect the flow of each profile involved in the business. These results can easily be translated into quality solutions, such as forecasting when and where staff move, thus avoiding bottlenecks. Technology gives us the opportunity to respond effectively to customer demand in large environments such as airports and hotels.

Voice interfaces:
Voice interfaces increase efficiency in the company/traveller relationship. Voice interfaces provide efficient access to information thanks to systems that do not require the use of hands to interact. These solutions are being used in many platforms. It is no longer so rare to find the customer browsing through Google voice searches or leaving voice messages to their friends on WhatsApp. It has generated a growing expectation on the part of the traveler at the time of accessing information that no longer depends on a defined formula and where the voice is imposed as an access channel. Tourism companies need to study how to make their content accessible through voice, as well as the steps to follow to help staff perform their tasks more efficiently.

Taxi Booking on Mobile:
Nowadays booking taxi in London is very easy as you can book it online on their website or app. Taxi service from London Gatwick airport from waterloo-cars is usually a few minutes away when you book and thanks to software technology, you can monitor your taxi movement via smart apps. Airport-Pickups in Gatwick, London offer a 24-hour online booking service for Gatwick Airport, so you have the flexibility to book your transfer to the airport at the time and place that you consider appropriate. It is completely secure with 128 Bit SSL because the privacy of travelers is important. You can book your taxi from Gatwick Airport (South and North Terminal) to London and many other cities in the United Kingdom. 

Conclusion:
This article shows the impact that information technology has had on the tourism and travel industry in recent years. The most relevant cases of IT application in tourism are online reservation systems, Internet service sales, and data mining systems. It is concluded that well-applied information technology translates into a better interaction between hotels, restaurants, travel agencies and airlines with their clients, thus achieving benefits for all, which everyone requires.

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