Clarity Joins the BVRLA - Clarity
Clarity Joins the BVRLA
Clarity a specialist automotive marketing agency has joined forces with the BVRLA, as an Associate Member.
Clarity, has a wealth of experience working with leading automotive brands over the last 10 years and hopes to bring new thinking and insight to the BVRLA and the growing ranks of its membership.
Gerry Keaney, BVRLA’s Chief Executive announced: “We are delighted to welcome Clarity into our membership. The vehicle rental and leasing sector is undergoing a revolution in terms of the products and services it is offering and the way these are marketed. The BVRLA has to keep up with these changes and we look forward to working with Clarity as we develop new and improved ways of communicating with our members and their customers.”
Clarity’s automotive director, Chris Kirby said: “The automotive market is changing. Advances in emerging technology, changes in consumer behaviour and demand for innovative business models, are just some of the challenges shaping the automotive sector, and it is those organisations that navigate these changes that will come out on top."
He continues: “Automotive businesses are looking for partners who know the market and who can bring relevant insights and data to enhance decision making. Clarity has the creativity, knowledge and experience to help companies to take advantage of these new opportunities.”
Chris Morris, Managing Director of Clarity added: “We’re absolutely thrilled to be able to work with such a well respected body as the BVRLA. It is a great example of building on the strengths of both organisations through collaborative working”.