SaleCycle

A Beginner’s Guide to Abandonment Surveys - SaleCycle

17 Mar 2017 - 09:48 |

A Beginner’s Guide to Abandonment Surveys

We look at Abandonment Surveys and how they can help retailers to understand more about the reasons for cart abandonment… 

Around 76% of visitors who add items to their baskets will abandon the site without making a purchase on the average e-commerce site. This will vary by industry too, with lower rates for sectors like fashion, higher ones for travel and utilities.

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