Profile Hub - News

Profile Hub - News

Showing 2164 news articles

Looking at the world through different eyes - why engaging with the arts is so important to creatives

A few years ago, I worked on a film magazine where every actor or director interviewed was asked the same question. “What do you love about movies?”... Read more

Should You Offer Discounts in Cart Abandonment Emails?

Discounts are a common tactic used by online retailers, but is there a risk that customers are being trained to look for them?  I read an article on... Read more

Technology in education: top marks or room for improvement?

In 2011, Sebastian Thrun – a Stanford University professor who had joined Google – launched a class on artificial intelligence called CS221. On the... Read more

The Greatest Gift That I Possess

Of all Don Draper’s quotes, not one better sums up the industry in which we work than, ‘Advertising is based one thing: happiness.’ Despite his... Read more

AgencyUK spring launch campaign for mattress brand SleepHack

AgencyUK has been appointed by Plitex Europe (trading as SleepHack) to complete a branding project and integrated launch campaign.  The brainchild of... Read more

mediasmart Opens Office in France

mediasmart mobile, a mobile technology company whose DSP (Demand Side Platform) optimizes the media buying process to maximize engagement, has just... Read more

mediasmart Adds Further Partnerships for Enhanced Mobile Video Capabilities

mediasmart Mobile has secured a range of new partnerships with leading video specialists, Fyber and omnichannel provider, AppNexus. With availability... Read more

The New Consumer Journey

The teams at DAC Edinburgh (Ambergreen) & DAC London have teamed up to host a free breakfast event called "The New Consumer Journey". Many... Read more

The Travel Marketing Awards 2017: Brass wins with SuperBreak

Brass has scooped a prestigious trophy at the 2017 Travel Marketing Awards for its ‘Make your short break a SuperBreak’ TV advertising campaign for... Read more

Customer Experience and the power of simplicity

Last week I sent out a team email which attempted to simply explain how to use the new office alarm system. Half an hour later I received a tongue in... Read more