With Viking River Cruises dropping out as sponsor of ITV murder drama Broadchurch because a burning boat was seen on screen, Sam Fowler,...
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The recent high profile cases of Tiger Woods, Lance Armstrong and now, Oscar Pistorius, each individually highlight, in radically...
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On 14th February - Valentines’s Day - it was announced that Oscar Pistorius was arrested and charged with the shooting and murder of his...
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Andrew Boulton, copywriter at the Together Agency, on the marketing implications in the wake Lance Armstrong.
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“Can you imagine a kitchen in any part of Britain that doesn’t owe something to Delia Smith?” said Fearnley-Whittingstall in last week’s...
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In the end, Nike had nowhere to run. When protesters led by Lance Armstrong’s former teammate Paul Willerton turned up at their ...
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After paying £24m to sponsor Newcastle United, which included the right to rename the club's stadium, controversial loans company Wonga...
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Earlier today sports marketer Gary McCall argued that Lance Armstrong's brand is 'finished' after the cyclist decided to stop challenging...
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Sports marketer Gary McCall argues that Lance Armstrong's decision not to contest the doping charges against him has "in effect finished"...
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Sitting here in the US, gnawing my my fingernails in frustration at not being able to see Mo Farah’s s amazing 5000-metre victory, I...
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When the Olympic Games are over, and the (gold) dust has settled, what happens to those athletes who captured our hearts and gave us...
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I woke up on Wednesday morning as I usually do, but this morning’s commute was going to be ever so slightly different than the others. I...
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In the first case of its kind, the Advertising Standards Authority has "banned" a Twitter Campaign by Nike UK which made use of the...
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It would be stretching it a bit to compare America's Ad Age magazine with the kid who pointed out, to the consternation of the adults...
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The Jubilee's just around the corner and while most Marketers are thinking about how they can leverage a campaign off the nation's...
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New business has become all the more crucial to marketing and communications agencies in recent times, as prices are driven down and...
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As the ASA confirms it intends to investigate the Snickers celebrity Twitter campaign, we look at the legal issues and whether or not...
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Last week Cancer Research UK, Britain’s biggest fundraiser, announced that income had fallen for the first time. It would be simple to...
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This week, the Clydesdale Bank, sponsor of the Scottish Premier League since 2007, announced that it would be ending its deal after the...
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This old stadium sponsorship chestnut is rearing its ugly head again. 119 years ago a football ground was built to accommodate a...
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