Mel Peck from the Viral Ad Network picks out the best bits from The Drum's Viral Video Chart and... Read more
Andrew Boulton, copywriter at Together Agency, on balancing great writing with effective copywriting. Read more
Did you follow the news of the unfolding Boston tragedy on TV or on Twitter? ... Read more
Andrew Boulton, copywriter at Together Agency, wonders why brand competition doesn’t always mean good marketing. Read more
Paying people to watch ads! That's the concept Sharon Peyer and husband Andrew Prihodko introduced in Massachusetts last month with... Read more
Yesterday, The Drum reported that an ad campaign from American Apparel was banned by the ASA over complaints of its use of sexual imagery... Read more
As many of her obituaries have made clear, Margaret Thatcher is largely remembered as a... Read more
What is it with British retailers and the American market? With the news that Tesco faces a £1 billion writedown on its six-year-old... Read more
The past month has been relatively quiet on the deals front – why this is, it’s hard to say - perhaps it has something to do with the... Read more
It’s been 10 days since The Scottish Government wrote to inform agencies whether they had been successful with their tenders for the next... Read more
After months of talking about it, we have now conducted the Newt/Judge Experiment to find out if alcohol really does make you more... Read more
Mel Peck from the Viral Ad Network picks out the highlights from The Drum's Viral Video Chart and... Read more
Co-founder of Birmingham digital agency One Black Bear, Richard Elwell, feels that digital agencies are still not being invited to sit... Read more
Saul Klein of Index Ventures strongly believes this. He said it. ... Read more
In the first of an RAR two-part series about agency finances to coincide with the publication of its Top 100 Agencies Outside London... Read more
It seemed like a dream idea at the time. Take the genius executive who created the iconic Apple stores around the world and transplant... Read more
Andrew Boulton, copywriter at Together Agency, on why there’s no room for rigid English in marketing. Read more
