Opinion - Advertising

Opinion - Advertising

The World Cup: A huge global spectacle with an intriguingly local marketing flavour

The World Cup: A huge global spectacle with an intriguingly local marketing flavour video

By now, our man in Brazil Dominic Gramatte has travelled to see Germany vs Ghana and is now... Read more

Reflecting on Cannes Lions: Havas Media's Paul Frampton on what we really learned from this year's festival

Reflecting on Cannes Lions: Havas Media's Paul Frampton on what we really learned from this year's festival video

The dust has settled and the hangovers have finally diminished, so what did we really learn from... Read more

Cannes Lions film winners: the view from inside the jury room

Cannes Lions film winners: the view from inside the jury room video
Cannes Lions film winners: the view from inside the jury room video
Cannes Lions film winners: the view from inside the jury room video

21 jurors, 2,800 films, seven straight days of focused discussion and probably two dozen too many... Read more

World Cup 2014: Our man in the Amazon on the brands winning in Brazil

World Cup 2014: Our man in the Amazon on the brands winning in Brazil video

The vibe in Brazil is absolutely amazing and the group stage matches are proving to be a quite... Read more

Hoverboarding, Human vs Shark and Call for Dads - Viral Video Chart

Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video
Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video
Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video

Thankfully, the huge influx of footie ads has relaxed a touch now that the World Cup has actually... Read more

10 reasons why George Lois and Howard Luck Gossage would excel in advertising today

I was fortunate enough a few months ago to have lunch with the New York ad legend George Lois in... Read more

The view from Brazil: How the World Cup advertising battle is playing out on the ground

The World Cup may be a television advertiser's dream and a social media bonanza, but how is the... Read more

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