Opinion - Advertising

Opinion - Advertising

Play it again, Sam: Why do advertisers always reach for familiar songs?

Play it again, Sam: Why do advertisers always reach for familiar songs? video
Play it again, Sam: Why do advertisers always reach for familiar songs? video

Following the BBC's star-studded God Only Knows film and the launch of a musical new Chanel... Read more

Working together for good: Why it makes sense for brands, government and charities to join forces

In September 1997 Marjorie Thompson met with Tessa Jowell MP, then minister for public health,... Read more

Telegraph's Jim Freeman - News brands are leading search for audience measurement so why are we always so heavily criticised?

Last week I pulled on the shirt to represent the news industry on a panel at another media... Read more

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