Opinion - Social Media

Opinion - Social Media

Behind the scenes of Paddy Power's World Cup social media campaign

You didn’t have to be Paul the Octopus to predict that Brazil 2014 was going to be the... Read more

Proud Whoppers, Celebrity impressions and Greenpeace vs LEGO

Proud Whoppers, Celebrity impressions and Greenpeace vs LEGO video
Proud Whoppers, Celebrity impressions and Greenpeace vs LEGO video
Proud Whoppers, Celebrity impressions and Greenpeace vs LEGO video

In this weeks chart, we see a host of awesome branded videos that successfully evoke all sorts of... Read more

Hoverboarding, Human vs Shark and Call for Dads - Viral Video Chart

Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video
Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video
Hoverboarding, Human vs Shark and Call for  Dads - Viral Video Chart  video

Thankfully, the huge influx of footie ads has relaxed a touch now that the World Cup has actually... Read more

Paddy Power's rainforest stunt: How a little mischief went a long way

With an event as big as the World Cup coming up, it would be rude not to make a splash. It will... Read more

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