Fatbuzz's Gordon White tells us his Good, Bad & Ugly of Social Media

Gordon White is is well known as the man behind Fatbuzz and the New Media Breakfasts across Scotland - and now, as part of our The Good, The Bad & The Ugly of Social Media season (which culminates with a live panel discussion during Social Media Week on Wednesday September 26 at SkyPark - book your free tickets now) - he tells us who he thinks is The G, the B and the U...

Good
Morton Fraser Olympics Blog
This is certainly an example of ‘good’ social media - the Morton Fraser Olympic Blog was picked up and republished by the Metro. A win for all concerned!

Bad/Good
Perhaps the recent petition to stop the Facebook page Soldiers deserve to die would be a good example of the ‘bad’. I don’t know too much about it and I did wonder if the petition might be some weird scam to gather email addresses! If that was the case, then that would be an even better example of ‘bad’. But If it was genuine and the petition succeeded, that might be an example of ‘good’. It was a really strange one.

Ugly
You could see the above as a potential 'Ugly' but I think that for just now we should be focusing on the positive of social media, looking at the good that it can do - in helping people and businesses and bringing about change for the best. We're too fixated on the doom and gloom, let's look to the positive and celebrate that.

The Good, the Bad and the Ugly of Social Media will take place on Wednesday, September 26 from 6.30-8.30pm at SkyPark. You can book your free tickets here at and follow all the chat between now and then via the hashtag #smwgoodbadugly and by following the Social Buzz Awards.