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The Drum grows US editorial team with addition of Bennett D. Bennett

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By The Drum | Editorial

October 20, 2017 | 3 min read

The Drum has hired Bennett D. Bennett to join its editorial team in New York as it continues its growth in the region.

Bennett D. Bennett joins The Drum's Americas team from BBDO

Bennett D. Bennett joins The Drum's Americas team from BBDO

Bennett leaves the creative department as a copywriter at BBDO in New York to join the team, where he will focus on agencies, media and creativity.

"BBDO New York gave me a unique opportunity years ago that a lot of other agencies back then would balk at,” said Bennett. “I've written for top brands on almost every platform available and worked among some of the most brilliant, award-winning creatives in the business.”

A New York native and recently named as one of the 4As’ ’100 People Who Make Advertising Great’, Bennett brings a unique perspective and voice to The Drum’s editorial team.

“We are delighted to welcome Bennett on board,” said Gordon Young, co-founder and editor in chief of The Drum. “Bennett, as a copywriter, knows this industry, knows the people and understands what really makes it tick. He will bring a whole new dynamic to the editorial team.”

“I’ve known Bennett since he was a student at The City College of New York,” added Doug Zanger, Americas editor for The Drum. “It was apparent to me, from even that long ago, that Bennett had the drive and dedication to make a difference in this business. He has an incredible amount of talent and we know that he will continue to do great work here with us — with a global platform from which to work.”

Aside from his work at BBDO, Bennett has previously sat on the Adcolor advisory board and is currently a member of the AAF’s Mosaic Next-Generation Leadership Council and the 4As Steering Committee for High School Initiatives.

“It's naturally bittersweet ending this chapter (with BBDO), but I look forward to the new pages I'll write with The Drum,” he said. “We share the same mindset that marketing can change the world. I'm here and excited to help them elevate their presence around the world and especially throughout the Americas."

Bennett's first day with The Drum is November 6th.

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