NCSS and CHAT challenge the Singapore marketing community to help destigmatise mental health at Do It Day 2017

Do It Day is coming to Singapore for the first time

Singapore government department National Council of Social Service (NCSS) and Institute of Mental Health (IMH) programme Community Health Assessment Team (CHAT) have partnered with The Drum to bring together the hive mind of the Singapore creative community in destigmatising mental health.

It is the first year that The Drum’s major annual marketing hackathon Do It Day will take place in Singapore and the two organisations have brought briefs to compliment the global theme of destigmatising mental health.

Do It Day is a two-day event. Hack It Day, which takes place on 10 October, is the main hackathon, in which teams will work on ideas for the briefs, with the best two being selected at the end. Do It Day, on 16 November, brings all the attendees back for one day to ‘Do It’ and make the winning ideas come to life.

It is free to attend in Singapore and The Drum is calling on marketers to sign up for the two days.

The event has been made possible via partnerships with R3, Running Stream, Alternative Genius and World Federation for Mental Health, as well as global media partners that are donating ad space.

To attend Do It Day in Singapore, sign up on the Do It Day website.

Charlotte McEleny

Charlotte McEleny is The Drum's Asia Editor, charged with finding all the interesting industry news and insights from the Asia Pacific region. During her year in Asia, she's covered topics as wide ranging as industry overwork to artificial intelligence, and interviewed top CMOs such as Alibaba's Chris Tung, and world famous creatives such as Rankin.

Based in Singapore, she travels the region regularly, attending and presenting at many top events, such as Spikes, Ad Week Asia and Innovfest.

Prior to her role as Asia Editor, she spent 10 years working across the London marketing trade magazines, even picking up an award for Best Digital Team at the PPA Digital Awards during her spell as digital editor at Marketing.

All by Charlotte