UFC and Fox Sports Asia renew broadcast partnership
UFC and Fox Sports Asia have announced a multi-year deal, renewing their broadcast partnership in the region.
UFC and Fox Sports Asia ink deal to renew partnership
This deal includes exclusive rights to air UFC’s reality series, The Ultimate Fighter.
This comes as UFC told US broadcasters to bid big and VR broadcast is added to its line up.
“UFC is excited to extend its long-term partnership with Fox Sports Asia,” said Joe Carr, senior vice president, international and content, UFC.
“The opportunity to have our premier content available to over 55 million viewers will continue to foster the growth of the UFC brand and the sport of MMA across the region. Fox Sports’ extensive reach and marketing muscle will help further entrench UFC as the leading MMA promotion in Asia and engage with our valued fans across Southeast Asia,” he added.
“Fox Networks Group has been the home of the UFC in Asia for the past five years and we are very proud of having contributed to their growth in the region. We are even more excited about the future and look forward to giving fans the most compelling MMA experience through our broadcast networks and digital platforms," said Italo Zanzi, executive vice president and managing director, sports, APAC & Middle East, Fox Networks Group.