Creative Work of the Week: River Island helps Young Epilepsy and Epilepsy Society #ExplainEpilepsy

Creative Work of the Week: #ExplainEpilepsy

River Island’s campaign with Young Epilepsy and Epilepsy Society for National Epilepsy Week has won this week’s European Creative Work of the Week title.

Based on this year’s theme – #ExplainEpilepsy – ‘Everyone Knows Someone’ saw River Island host a roundtable discussion where some of the biggest names in sport, entertainment and blogging opened up about their experiences with the neurological condition – either directly or indirectly. These included Kerry Howard, S Club Junior’s Stacey McClean and Cambridge United FC captain, Leon Legge.

For the week itself – 14-20 May – the public were given the opportunity to #ExplainEpilepsy for a chance to win River Island prizes.

To vote for next week’s Creative Work of the Week winner check out the latest Creative Works round-up.

Keep up to date with the latest advertising, design and creative work from around the globe by visiting The Drum’s Creative Works homepage.

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Gillian West

Gillian West is The Drum’s social media manager and works to ensure The Drum’s content reaches followers across platforms including Twitter, LinkedIn, Facebook and Instagram in an engaging, relevant and timely manner. Based in Glasgow, she has been actively involved in building The Drum’s Creative Works brand for over three years now and has interviewed major creative figures including Rankin, Peter Souter, Rosie Arnold, Bob Greenberg and Vicki Maguire. During her time at The Drum she has attended events such as Cannes Lions, the Edinburgh International TV Festival, Art Director’s Club Europe, D&AD and more.

All by Gillian