J. Walter Thompson Pakistan wins Ufone creative and digital account
J.Walter Thompson Pakistan has won the Ufone, Pakistan’s top mobile network provider, creative and digital account after a competitive pitch with other agencies.
JWT Pakistan wins Ufone account
This spot of good news for the creative agency, as it follows a kerfuffle for the global agency earlier this year in which J. Walter Thompson was said to be taken off the HSBC account, but it was later clarified by HSBC that it would maintain its relationship with the agency.
“I am grateful to the Ufone team for believing in our work and passion,” said Imran Afzal, chief executive officer, J. Walter Thompson Pakistan.
“With a clear vision of building brands and being a true business partner, the team of passionate individuals at JWT Pakistan is ready to take the Ufone brand to new heights,” he added.
Pakistan’s telecom sector has grown rapidly and has seen foreign Telcos enter the fray as the government deregulates the industry. The country has over 160m mobile subscribers as of last year according to the Pakistan Telecommunication Authority.