Creative Work of the Week: Women's Equality Party highlights the uncomfortable truths affecting gender equality
Now’s visually arresting outdoor campaign for the Women’s Equality Party has won over The Drum readers to be crowned Creative Work of the Week.
Created in support of Liverpool Metro Mayoral candidate Tabitha Morton, the work shines a light on Morton’s priorities of ending violence against women and redressing the gender pay gap.
Taking place on Thursday 4 May, Morton is standing against four male representatives at the ‘Metro Mayor’ elections. To encourage Liverpool residents to vote for Morton, Now’s outdoor creative highlights, in a visceral way, the uncomfortable truths affecting gender equality.
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