News

Huawei highlights cloud, video and 5G focus in MWC briefing

Huawei's Ken Wang

Chinese electronics company Huawei has underlined the foundations of its plan to secure global growth verges on cloud technology investment.

Mobile World Live quotes Ken Wang, president of global marketing and solutions sales at the company, who was speaking at a Mobile World Congress 2017 brief in London, as saying the company will soon reveal “seven all-cloud solutions” during the convention in Barcelona.

The company will look to position itself as “the real business partner for operators,” all part of a bid to “improve operations efficiency and network opportunity, so the end user needs can be met, as long as you can seize the opportunity, you can have good growth.”

In addition to the cloud-centric approach, the company highlighted video as a potential growth zone, further enforcing the need for the global infrastructure to be ready to handle demand.

In this vein, Wang moved on to tease Huawei’s 5G offering which it says will be in operation as early as 2018.

Watch the full announcement video on the Huawei site.

As part of the its charm offensive in the west the company last week leveraged the skills of actor Justin Long, previously of 'I'm a Mac' fame.

Get the Newsletter

Keep up to date with the latest news and insights.

Subscribe

John McCarthy

John is an entertainment marketing reporter at The Drum. He writes about the amazing marketing stories coming from the movie, TV, music and video game industries. He's also the hunt for the weirder trends in marketing and advertising.

Fuelled by tea.

All by John