Jewellery Advertising Valentine's Day

My PANDORA “love booth” Valentine Campaign is launched with help from PrettyGreen

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By Jessica Davis, Consultant Journalist

January 25, 2017 | 2 min read

PANDORA jewellery UK is launching the My PANDORA Valentine campaign which is taking place from 4 -5 February 2017, with help from UK experiential agency, PrettyGreen.

PrettyGreen Events has fashioned six specially designed ‘love booths’ and created a PANDORA Valentine’s Day site to bring it to life online.

My PANDORA Valentine gives PANDORA customers the opportunity to visit these specially created PANDORA "love booths" to create a unique Valentine’s Day card to give their loved one on 14 February. The experience allows customers to take a photo of themselves and write a personal message, which will be combined to create their very own Valentine’s Day card by PANDORA for free.

PANDORA customers can share their Valentine’s Day card creations on social media with a #myPANDORAValentine hashtag to win a £250 gift card and romantic getaway for two. Customers will also receive a free gift with any PANDORA purchase at participating stores.

Carly Hunt, digital marketing manager at PANDORA, says: “My PANDORA Valentine campaign aims to enhance the romance of Valentine’s Day, bringing it to life by creating an unforgettable PANDORA experience for our customers to cherish”.

Kate Umfreville, head of events at PrettyGreen, comments: “The PANDORA ‘love booths’ not only capture the romance of Valentine’s Day but also create a light-hearted fun experience that customers can share with their loved ones”.

The booths will be in town centres across the country, including Brighton, Bristol, Leicester, Glasgow, Sheffield and Leeds.

PrettyGreen is an entertainment, sport and wellbeing agency based in London.

Jewellery Advertising Valentine's Day

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