Samsung uses its VR to gift discovery to remote tribes on opposite sides of the world
Samsung has put a unique spin on the trend of reaction videos for its Christmas campaign by taking its Gear VR technology to two remote tribes on opposite sides of the globe.
The technology giant met with members of a Maasai village in Kenya and a remote nomadic family in Mongolia to show them 360 content from stunning areas of the world that they have never seen.
The indigenous people were filmed trying the Gear VR headsets which showed them footage from around the world including surfing in Hawaii, paragliding across the Brazilian coast, skydiving in Dubai and swimming in the Great Barrier Reef.
A camera crew captured reactions as they watched the content and documented their emotional responses as well filming a Traditional Maasai warrior welcome dance using the Samsung Gear 360 camera.
Conor Pierce, vice president of IT and mobile for Samsung UK and Ireland, said: “Gear VR opens up a world of possibilities and has the potential to instantly transport you to new worlds and environments. We wanted to bring that transformative experience to two of the most remote communities in the world.
“The reactions from the nomadic herders of Mongolia and the Maasai people of East Africa have been amazing to watch and it is incredible to hear their feedback.”