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Creative US Presidential Election Sweden

If Trump wins, Swedish agency will hire disgruntled Americans

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By Kyle O'Brien, Creative Works Editor

November 8, 2016 | 2 min read

For those not moving to Canada after the election, Swedish agency Round & Round says it will hire disgruntled Americans if Trump wins the election.

The company cited TheHill.com in stating that one in four Americans would consider leaving the country if Donald Trump was elected president in the November 8 election. So it devised “The Great Trump Escape” to attract Americans in the creative industry. The website stated the reason for its existence.

“As a Stockholm based agency with international clients, we are currently looking for native English speaking creatives. So we thought, ‘hey, why not give some of those American advertising people a break?’ You are, after all, pretty talented. There’s a lot of great work coming out of America! That’s why we put up this website. Just submit a link to your portfolio, and we’ll only receive it in case Donald Trump is elected president of the United States in November. And hopefully we can make the process easier for some of you to find a job overseas and leave the US in case that happens.”

The campaign also makes a case for its home country with a primer of “What’s So Great About Sweden?” It touts the long maternity leaves the country gives, the five weeks of vacation and a decent healthcare system, among other draws.

"The US election is a big topic even for us," wrote R&R copywriter Erik Strom, according to a story by Core77.com, "and there hasn't been a day for the last couple of weeks when we haven't been discussing Trump and Hillary in our office. So we decided to use our interest in the subject in some way, and this is what we decided to do.”

The recruitment drive is a stunt to be sure, and the company is hoping that they won’t need to implement the procedure, saying on its website, “But, honestly, we really hope it won’t come down to all that. Get your shit together, America.”

Creative US Presidential Election Sweden

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