Alex Parsons has joined entertainment, sport and wellbeing agency PrettyGreen, as account director for the experiential team.
Alex started her career within event production and now has over seven years' worth of experience in events and experiential marketing, both in London and Sydney, Australia. Working across a variety of clients including Heineken, Ballantine's, Coca-Cola, Porsche, Google and Samsung, Alex has experience in delivering projects from small press launches, conferences and festivals to fully integrated, global campaigns.
Commenting on the transition, Alex stated: “I’m really happy to be joining Pretty Green. It’s been an agency I have followed for a number of years, always appreciating their forward-thinking creativity and ability to push the boundaries across their portfolio of clients. To be joining at such an exciting time for the agency is a great opportunity and I can’t wait to get started.”
Kate Morrison, head of events at PrettyGreen, said: “We’re very excited about Alex coming to the team. She brings with her a wealth of experience, and a depth of knowledge of the events industry that will really benefit our clients.”
PrettyGreen’s experiential clients include John Lewis, Virgin Media, UnderArmour, LEGO and Pandora.