Australian brand A.H. Beard has made a smartphone-controlled ‘future-proof’ bed

Sleepsense bed

A.H. Beard has developed the Sleepsense bed that can change with a user's needs, controlled by a smartphone app.

The company, alongside digital product studio Mentally Friendly, created the bed because it realised that although mattresses last around a decade, they don’t change to the needs of the user at any stage in their life cycle.

The Sleepsense bed is therefore responsive, via an in-built sleep tracker and can be controlled and changed via a smartphone app. The bed can also be tailored to each side of the bed, making it suitable for couples.

Nick Gower, co-founder and product director at Mentally Friendly, said: “While there’s been innovation in many of the products we use in our daily lives, making them more responsive to our needs, the bed and mattress have not been one of them. Sleepsense is the answer to that need and combines customer centric design and technology to meet the changing demands of users.”

“Through the app, users can control every aspect of the bed and mattress as well as monitoring the quality of their sleep which is the first time all three elements have been brought together in one easy to use interface,” he added.

The product has now launched and is available to buy in Harvey Norman and Domain stores in Australia.

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Charlotte McEleny

Charlotte McEleny is The Drum's Asia Editor, charged with finding all the interesting industry news and insights from the Asia Pacific region. During her year in Asia, she's covered topics as wide ranging as industry overwork to artificial intelligence, and interviewed top CMOs such as Alibaba's Chris Tung, and world famous creatives such as Rankin.

Based in Singapore, she travels the region regularly, attending and presenting at many top events, such as Spikes, Ad Week Asia and Innovfest.

Prior to her role as Asia Editor, she spent 10 years working across the London marketing trade magazines, even picking up an award for Best Digital Team at the PPA Digital Awards during her spell as digital editor at Marketing.

All by Charlotte