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Facebook blocks Thailand ads as the nation mourns its king

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By John McCarthy, Opinion Editor

October 16, 2016 | 2 min read

Ad-funded social network Facebook has reined in its ads in Thailand as the country mourns King Bhumibol Adulyadej who passed away Thursday (13 October) at the age of 88.

Facebook Thailand

King Bhumibol Adulyadej

As a result, Facebook's Thai users will not see ads on the network during the period of national mourning, with similar gestures emerging from other brands as a sign of respect.

Facebook announced the move to advertisers via its blog: "On October 13, we turned off all delivery of ads to the country of Thailand. Thailand is in a period of mourning due to the death of the King and removal of ads is a cultural custom. We don't yet know the duration of the mourning period. We'll keep you posted of any additional details as they become available.

"Note that ads will continue to deliver as normal in other countries, and that advertisers in Thailand can continue to run ads outside of Thailand."

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