Greggs welcomes healthy sales increase
High Street bakery chain Greggs has posted strong summer sales on the back of demand for its new range of healthier options such as salads, low calorie soup and yoghurt and growing demand for a breakfast coffee.
Greggs saw total sales increase by 5.6 per cent over the 13 weeks to 1 October, an uplift attributed to its expanded menu and focus on food-to-go produce with like-for-like sales also rising by a creditable 3.4 per cent.
Looking to build on this progress for the autumn a Greggs statement read: “We have now launched our autumn/winter menu which includes new lower-calorie Balanced Choice bakes and soups along with a range of new snacks with gluten-free options. Chipotle Pulled Beef, Fiery Pulled Chicken and Onion Bhaji burritos are exciting new additions to our successful hot sandwich range.”
Bracing itself for further growth the business is on track to refurbish 200 stores this year, in addition to opening 103 new outlets of which 41 are franchised units.
Factoring in the closure of 58 underperforming units this means Greggs now oversees a nationwide empire of 1,743 shops.