NexGuard on helping China's LeTV launch watermarked originals to millions of users

At IBC 2016, Found Remote's Natan Edelsburg spoke with Harrie Tholen, Managing Director at NexGuard, which creates the most widely distributed watermarking solutions in the movie and entertainment industries that is revolutionizing content ID and working to cut back piracy and other illegal uses of content.

Harrie Tholen, Managing Director at NexGuard

In March, NexGuard announced a big partnership with AMC to prevent piracy on their content. Since then the company has been acquired by Switzerland-based Kudelski Group. The company is now part of a major arsenal for broadcasters. Tholen discussed the acquisition, fighting piracy against set top boxes, streaming and how they helped China's Netflix equivalent (LeTV) launch watermarked originals to their hundreds of millions of users.