Havas Media reshapes Asia Pacific management team with double promotion
Havas Media has undertaken a double promotion which has elevated Melvin Lim, currently chief executive of Singapore, to the newly-created post of chief commercial officer for the Asia Pacific region.
This move will be undertaken in tandem with the promotion of Jacqui Lim, presently managing director of Singapore operations, to the position of Singapore chief executive.
Vishnu Mohan, chief executive of Havas Media Group, Asia Pacific, said: “Our Singapore operations has grown from strength to strength under Melvin’s leadership and we were keen to utilise his strong business acumen at a regional level.
“Jacqui is a natural leader and has more than proven her credentials for taking on a bigger role. She is a new business star, a talent magnet and a strategic thinker. I have no doubt that she will lead our Singapore operations to new heights of success.”
The internal move will hand Melvin responsibility for regional business development encompassing all brands of Havas Media Group; including Havas Media and Arena Media as well as specialist brands such as Socialyse, Ecselis, Mobext and Affiperf.
This work will be undertaken in addition to his current role as regional lead for Havas Sports & Entertainment.
For her part Jacqui is credited with helping the agency grow 45 per cent courtesy of 13 large client wins in 2015, including Changi Airport, Warner Bros and Gardens By The Bay.