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Chicago-based OKRP hires Will Bright as its first group creative director

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By Minda Smiley, Reporter

August 18, 2016 | 2 min read

Chicago agency O’Keefe Reinhard & Paul (OKRP) has brought on Will Bright as its first group creative director.

Will Bright

Will Bright

Bright previously served as creative director at Mekanism’s Chicago office, where he oversaw creative efforts for MillerCoors and Jim Beam. According to his LinkedIn profile, Bright left Mekanism in March, one month before the agency officially opened its doors in Chicago.

Before joining Mekanism, Bright served as a creative director at JWT. He’s also freelanced for a number of agencies throughout his career, including Saatchi & Saaatchi New York and Cramer-Krasselt.

His hire comes at a time of significant growth for the shop, which is supported with minority backing from IPG. Over the past year, OKRP has added Groupon, Gildan and Taco Bell to its roster of clients. Last year, home improvement retailer Ace Hardware named OKRP as its strategic and creative agency following a review.

Bright said he decided to join OKRP because of its founders, Tom O’Keefe, Matt Reinhard and Nick Paul.

“From my first meetings with them, it was clear they were genuine guys who had created a lot of momentum for this place,” he said. “From the people they had hired and the culture they created, to the partnerships they had and to the work they produced. After my first couple of meetings, I knew I wanted to work with them, learn from them and help them grow the agency.”

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