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Ad of the Day: YouTube stands together with LGBTQ community with #ProudToBe film

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By Gillian West, Social media manager

June 22, 2016 | 2 min read

YouTube has followed up last year’s #ProudToLove film – released June 26, the day the Supreme Court made its ruling on same-sex marriage – with a moving film focusing on gender identity and sexuality.

#ProudToBe, created by Anomaly New York, follows the blueprint laid down by #ProudToLove and assembles various clips on YouTubers openly discussing their stories.

“We are really proud for YouTube to stand for a community where everyone can belong,” said YouTube chief marketing officer, Danielle Tiedt.

The video’s description on YouTube references last week’s shooting in Orlando and adds: “Now, more than ever, it’s important that we accept, love and celebrate one another.

“We stand together in support of the LGBTQ community. We stand together with everyone who has the courage to own and share their identity….to those beautiful and brave voices who continue to make YouTube the vibrant, diverse and empathetic community it is, we are #ProudToBe with you.”

YouTube: advert-body-2 by Anomaly

By YouTube

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