The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Microsoft Google Power

Microsoft takes Google Chrome down a peg as study claims it drains more battery than Edge

Author

By John McCarthy | Opinion Editor

June 20, 2016 | 2 min read

Microsoft is looking to make up some ground in the web browser war, bringing into question the efficiency of Google Chrome in a recent study.

Test

Microsoft tests web browsers

Looking to give the edge to its browser Edge, Microsoft tested rival web browsers on its hardware, the Surface Book, to benchmark power consumption.

Microsoft Edge, Chrome, Firefox, and Opera were tested with basic activities such as opening websites, scrolling through articles, and watching videos, opening new tabs across the likes of Facebook, Google, YouTube, Amazon, Wikipedia and more.

Perhaps unsurprisingly, Edge performed best on Windows 10 on the Windows device but the company is having to fight a war of words to fight back against Google’s search supremacy.

Edge reportedly performed from 36 per cent to 53 per cent better than rivals. It also measured consumption with a time-lapse video, hoping to attract more on-the-move users.

One of the major complaints facing Edge is its lack of add-ons. Microsoft is soon to address that however, so the tide my change for the better for Edge.

Microsoft Google Power

More from Microsoft

View all

Trending

Industry insights

View all
Add your own content +